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Social Media Marketing

Promoting products, services and content over social media, in a way that is consistent with an organization’s brand and social media strategy


Creating content, including text posts, video and images for use on social media

Interacting with customers and dealing with customers’ enquiries


Developing new social media strategies and campaigns


Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising


Keeping track of data and analysing the performance of social media campaigns

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